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Search
Engine Optimization (SEO) You
may have great website advertising your product
or service but if you aren’t attracting potential
clients to view your website you are missing your
site’s potential.
Search
engine optimization is a circular process as the
graphic below illustrates.

Search
engine registration is a process that needs to be
carried out periodically on select search engines.
The result of this process is then analyzed. Based
on this analysis we will adapt and change your search
strategy to best fit your search campaign.
We
have put together several packages for you to choose
from according to what meets your advertising budget.
Each
package includes submission of your website along
with the proper descriptions to the following search
engines:
AltaVista (Search engines that also use this database-
Looksmart)
- The
Open Directory Project (DMOZ) (Search engines
that also use this database- Ask Jeeves, Lycos,
Netscape)
- Fast
(Search engines that also use this database- Lycos)
- Google
(Search engines that also use this database- Yahoo)
- Inktomi
(Search engines that also use this database- AOL,
Excite, MSN, Overture)
- Yahoo
Initial
Site Optimization
Each site should be properly optimized so that it
is search engine friendly. Below are some of the
things that are done in this process:
Title
Tag: It is important that every page has
a well-defined title tag
Meta
Tags: Meta tags should be properly written
for every page. Specifically Meta Description and
Meta Keywords should be properly written.
Identify
Competitors: This information will be used
so as to pull away from their site and direct users
to you.
Bi-Weekly
Package
Submission of your website on the 1st and 15th of
each month to all of the search engines listed above.
Weekly Package
Submission of your website each week to all of the
search engines listed above.
Monthly Analysis
The analysis process includes checking site ranking/
page ranking/ backward links on a particular keyword
for your site on a particular search engine. This
process gives an idea how effective is the SEO process
is for the website. This will help us determine
where we should go with your site. We will make
the proper changes to your website code with the
information that we have gained through this process.
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